InsurTech - Charge and Accelerate A view from above on InsurTech Comparing Industries As Automotive Engineer and International Insurance & Claims Manager I’m close to both the Car and the Insurance industry. Looking at what’s happening from a change perspective there is no bigger difference conceivable!
Welcome to Sunfield Consultancy
— Eric Hoffer —
“Smart Protection for Safer Living”
With a small international team we built the world’s first international online fully licensed insurance company.
With a unique ICT-Platform and Smart Operations.
Successfully rolling-out to 8 countries and selling it to key players.
Now expanding to a holistic concept based on CX, IoT and Telematics.
Called InConnect
As Insurance Engineer I love to work on Safety First.
Services and Assets
Ideas & Concepts
Identifying challenges and solutions for unlocking the enterprise IT to the new (mobile) digital world.
Strategy & Innovation
Develop long-term vision with translation to a 360° customer centric, digital, dynamic, interactive and profitable mission.
Digital Transformation
Execute. Project management to implement plans according to the mission in a flexible, transparent and efficient way.
No Nonsense
Avoid missing deadlines by agile development (scrum). Achieving the goal is what counts. Simply make it work!
Streamlining Processes
Efficiency Audits, identifying waste and making your business lean and speedy. Assuring that your engines are running smoothly.
Global Network of Partners
Among the many friends I made you’ll find innovative partners to jump in with quick solutions. To allow scalability and acceleration.
Cultural Shifts
Guidance to smoothen transitioning when big changes press on existing workforce and interests. Interviews, training & presentations.
Intsure Technology Solutions
For a top notch and full featured insurance & claims platform, including mobile, expertise and license. Just at your finger tips.
Watch one of my presentations about what could be done to bridge the gap
between the traditional insurance industry and the digital age knocking on its door.
Portfolio (A-Z)
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IIA-Manager
Launch the first e-business for AIG in Germany with LadyCarOnline
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IIA-Manager & COO Ineas
IIA pool participant with AXA and IIC and Ineas EU-wide assistence partner
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Business Manager Audalet
Create the NL-standard for handling injury and death claims; now called: A-Letsel (ABZ)
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Director Audatex
Implement the international system to be NL-standard including Audacom-infrastructure
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Consultant & Project Manager
Implement the Ineas IT-platform in the UK with new brands and products
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IIA-Manager & COO Ineas
IIA pool member and take over Swiftcover using the Ineas platform
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Business Analist & Consultant
Analyse automotive business with the very first computerized tooling
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CEO Sarex & COO Ineas
Audatex-partner, shareholder Sarex and EU-claims partner Ineas
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Project & Delivery Manager (ITS)
Implement second Aviva brand in the UK derived from Quotemehappy
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COO Ineas
Maintain re-insurance program and develop top notch motor tarification
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COO Ineas
Maintain re-insurance program and optimise pricing models
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IIA-Manager
Set up and run Ineas Insurance Agency as a Managing General Agent
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MT-member IIC
Ineas Insurance Company. Later with Swiftcover: International Insurance Corporation
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Co-Founder InConnect
A European based startup for Connected Insurance for Smart Living. Putting Prevention First.
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COO Ineas
Create and implement the first international online insurer worldwide
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Consultant & Trainer
Bring automotive entrepreneurs and managers to a next level and introducing ICT
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COO Intsure Technology Solutions (ITS)
Bring solutions and innovation to insurance business
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Project Manager (AIG/Ineas/IIA)
Launch the first female brand and product in Germany
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Project & Delivery Manager (ITS)
Implement new online insurance concept for Aviva UK
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CEO Sarex
Shape and position a new Experts-organisation after the merger of 7 companies
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COO Ineas
Maintain re-insurance program
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Owner & Founder Sunfield Consultancy
Bring solutions and innovation to insurance business & interim management
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MT-Member IIC
Launch in UK on Ineas platform and sharing IIC
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COO Ineas
Main shareholder and re-insurer backing the Ineas-initiative
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COO Ineas
Develop & Launch the 1st mobile solutions with innovation awards (2007)
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COO Intsure Technology Solutions (ITS)
Launch a new travel insurance concept in the Baltics
Meet Ewout
Read more details about Ewout.

Innovate or be irrelevant
I’m a pioneer in Business & Technology with 35 years of experience. I’ve worked to successfully design, streamline and implement products and services in hundreds of projects.
Scoreboard
Years of experience in insurance & technology
Successful project launches
Presentations given
Countries worked in
Latest blog posts
Intelligent Insurance for Smart Living Insurers are aware that technology will help to reduce claims drastically and therefore finally run premiums down to unsustainable levels. Insurance. Time to move on “Insurance is a cornerstone of modern life. Without insurance, many aspects of today’s society and economy could not function. The insurance industry provides the cover for economic, climatic, technological, political and demographic risks that enables individuals to go about their daily life and companies to operate, innovate and develop.” Source: Insurance Europe
Approaching the peak Are Aggregators here to stay? A conclusion concerning Aggregators (aka Comparison Portals) in the Accenture Distribution and Agency Management Survey is: “Irrespective of insurers’ views on the role of aggregators, it seems they are here to stay”. This is supported by many others and nevertheless I venture to doubt. It could very well be that the aggregator business is nearing a tipping point.